Portfolio Category ArchivesSpecial Report

34 Ways to Save Lives

34 Ways to Save Lives in Rural India presents the outcomes of a rural healthcare innovation project, Innovation for Improved Maternal and Child Healthcare (IIMCH) undertaken by CKS Consulting Pvt. Ltd. (CKS), with support from the Bill & Melinda Gates Foundation and in partnership with the Government of Bihar.

IIMCH focused on developing and detailing out potential design solutions to address key challenges identified through its antecedent, the Vaccine Delivery Innovation Initiative (VDII). The main objective was to facilitate innovation in the delivery of maternal and child healthcare services in Bihar and other rural parts of India through design solutions that not only address challenges in the vaccine delivery mechanism, but also cater to related services within the broader ecology of maternal and child healthcare.

A broad array of design solutions have emerged, which are presented here against five metacategories:
Managing Health Information
Enhancing Service Delivery Infrastructure
Improving Medical Equipment
Strengthening the Healthcare System
Transforming Community Perceptions

Presented along with the contextual insights and value-impact discussions, each design solution additionally explores the scope for further development and potential path to realization. The objective, thus, is not merely to define design opportunities, but also to identify the course of action required to facilitate actualization of these solutions.

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Emerging Economy Report

The Emerging Economy Report (2008) describes seven countries from around the world – India, China, Indonesia, South Africa, Kenya, Egypt and Brazil. These seven countries collectively comprise 46% of the world’s population. More over they are indicative of other countries immediately adjacent to them.

The Report also describes high level societal changes underway across these seven countries and in countries similar to them. These societal changes are mapped to consumer trends, in order to discover the business consequences of each.

The Report provides essential tools to understand consumer segments across these world regions. It also provides rich qualitative descriptions of particular subjects from selected segments.

Secondly, the Report offers the first comparative documentation of visual and material culture from each of these world regions. This is precisely the kind of data that designers and strategists need, in order to create new products and services for these underserved consumers.

Finally, the Emerging Economy Report identifies 13 key opportunity themes, that can serve as the basis for the generation of new product and service solutions for these markets.

Download the nine part report below.

Report Introduction

Emerging Economy Explanatory Model 

Country Profiles

Consumer Segmentation

User Profiles

Visual Culture

Societal Trends

Innovation Opportunity Themes

Strategic Forecasts



Mobile Development Report

At the beginning of 2007 there were approximately 2.6 billion mobile phone users around the world. Unlike the earliest adopters of mobile telephony, who were elite and specialized professionals, the current adopters at the time were relatively poor, and lived in the poorer countries of the world. The Mobile Development report is the outcome of the research program funded and supported by the Nokia Corporation between March and September 2006. The report explored the best developmental use of the mobile networks that were being completed in rural and remote areas around the world.

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ICT for Development

This book addresses many of the problems and possibilities of using networked technologies for developmental objectives. We lay out our views on how best to create digitally-enabled infrastructure in chapters 1 and 2. In chapter 3 we describe the social and economic impact of networked technologies on rural societies and various kinds of organizations, based on our own experiences. Chapter 4 discusses statistics and recent trends within the sector, that are based on an analysis of our extensive database on this sector. Sections 5, 6, and 7 of this document describe actually existing technologies, projects and resources in South Asia that use or facilitate the use of ICTs for various developmental objectives. This listing is by no means encyclopedic, and is intended only as a guide to the unfolding landscape. Investors and entrepreneurs are invited to think of these resources as an incomplete toolkit, or kit-of-parts, that may be assembled together for new and innovative applications, experiments, and projects. Although the majority of cases discussed here are from India, they may serve as resources for the rest of South Asia, as well as other parts of the developing world.

Download the report here.